Paramount Channel

Sherlock

Image Campaign

Pes Motion Studio collaborated with Paramount Channel on the new image campaign for the series “Sherlock.” Deliverables included a toolkit for on-air and digital promos, as well as key art for graphics and OOH.

Paramount Channel

Sherlock

Image Campaign

Pes Motion Studio collaborated with Paramount Channel on the new image campaign for the series “Sherlock.” Deliverables included a toolkit for on-air and digital promos, as well as key art for graphics and OOH.

Visually, PES contextualized London in the 21st century to match the thinking of this reinterpretation of the Sherlock Holmes character. 

PES recreated micro-situations in Sherlock’s apartment and blended animations in a style to match what was going on in the mind of this genius detective as he solved a case. 

Formulas, ballistic reports, and mathematical elements animate dynamically to give the viewer a look into his mind. Ultimately, Pes Motion Studio created a graphic look and feel that captured the essence of this renowned series.

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Liking-Loving
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CH

Pedro Estanga Founder
& Creative Director
pestanga@peslab.com

BC

Carla Ricci
Director of Business Spain

BA

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