Netflix x Otis – College of Art and Design

Access Entertainment Certificate Program

Spot

Fueled by a passion for expressive motion design, Pes Motion Studio created a toolkit for Netflix + OTIS College of Art and Design’s ACCESS program, a powerful marketing initiative championing inclusion, collaboration, and boundless creativity.

Netflix x Otis – College of Art and Design

Access Entertainment Certificate Program

Spot

Fueled by a passion for expressive motion design, Pes Motion Studio created a toolkit for Netflix + OTIS College of Art and Design’s ACCESS program, a powerful marketing initiative championing inclusion, collaboration, and boundless creativity.

Pes Motion Studio contributed to breaking barriers in this collaborative effort with Netflix + OTIS College of Art and Design. We teamed up to develop the visual identity for ACCESS, a new entertainment certification program for underrepresented students that grants scholarships and offers mentoring opportunities from Otis College instructors and leading industry professionals.

Design System

Our art directors at Pes Motion Studio particularly enjoyed this project for its creative potential and celebration of diversity.  Our team at PES was tasked with creating and preparing content that promoted an environment where diverse ideas, talent, and potential are unlimited. To highlight how the ACCESS program stresses concepts such as inclusion, union, and growth, PES designed dynamic and energetic animation complemented by a stimulating, vivid color palette.

 In order to effectively communicate how ACCESS represents an environment for the development of creativity, Pes Motion Studio created a modern visual identity that reinforced the key elements of robust talent and creative potential from various sources.

As a Latinx studio, Pes Motion Studio is proud to have been part of this initiative and hopes it will help encourage new generations of motivated creatives to unlock their potential. The identity toolkit PES created intentionally includes 100% expressive motion to attract diverse interests by celebrating the various identities and ideologies of prospective applicants. At Pes Motion Studio, we are living proof that the creative industry thrives with diverse voices and points of view. PES is grateful to have contributed to helping underrepresented talent discover scholarship programs like ACCESS.

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CH

Pedro Estanga Founder
& Creative Director
pestanga@peslab.com

BC

Carla Ricci
Director of Business Spain

BA

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