Hopium Machina campaign launches with a focus on innovation and creativity.
Hopium Machina campaign launches with a focus on innovation and creativity.
Concept
In this piece, PES animated the assembly of the unique platform design of Hopium Machina as part of the Hopium Machina campaign.
By highlighting this concept car’s alternative energy source (hydrogen) and innovative technology, and by creating a 4K animated piece in which composition and rendering were key to the project, Pes Motion Studio brought to life the Hopium Machina campaign, showcasing a groundbreaking, unique, and special car of the future.
Design System