ViX
UEFA Champions League
Spot
Pes Motion Studio was honored to create a captivating promotional video for ViX, the largest Hispanic streaming platform, celebrating the UEFA Champions League 2024. The spot powerfully captured the intensity of Europe’s top football stars while amplifying the passion, energy, and unwavering loyalty of fans for their beloved teams.
ViX
UEFA Champions League
Spot
Pes Motion Studio was honored to create a captivating promotional video for ViX, the largest Hispanic streaming platform, celebrating the UEFA Champions League 2024. The spot powerfully captured the intensity of Europe’s top football stars while amplifying the passion, energy, and unwavering loyalty of fans for their beloved teams.
Our concept aimed to blend the fierce emotions of the world’s most prestigious football tournament with a cinematic-inspired aesthetic, designed to evoke the epic drama and glory of the teams that advanced to the competition’s final stages. Every frame was crafted to reflect the high stakes and excitement that make the Champions League so thrilling.
This project presented the challenge of crafting a unique visual identity that seamlessly blended the distinct elements of both ViX and the UEFA Champions League. Our graphic approach was designed to be fresh, unique and elegant, while staying true to the essence of both brands.
To bring this vision to life, we developed an array of dynamic graphic designs and patterns, seamlessly integrated with modern, high-impact footage of the European team stars. These visuals were designed to be as energetic and immersive as the matches themselves, elevating the viewer’s experience.
In addition, we designed a series of hyper-realistic 3D assets to represent UEFA’s most iconic symbols, including the Champions League trophy, the starball, and the signature flags waving proudly in the stands.
Lastly, this promo was designed as a modular system, enabling the ViX team to adapt and repurpose these graphic assets in multiple ways as the competition progressed, from the Round of 16 all the way through to the semifinals. This flexible approach ensured the visuals evolved alongside the tournament, maintaining freshness and relevance throughout each stage.
This project allowed us to merge the worlds of sport, design, and storytelling, and we’re thrilled to have helped ViX bring the excitement of the UEFA Champions League to fans across the globe.
Liking-Loving
-Connecting
Liking-Loving
-Connecting
BC
Carla Ricci
Director of Business Spain
BA
