Aescripts – We Make Creating Fun
Digital Campaign
Once again, Pes Motion Studio created the latest Aescripts digital campaign titled “We Make Creating Fun.” This time, we unleashed our creativity and our wittiest ideas across three eclectic spots that turned out to be one of PES’ most exciting projects.
Aescripts – We make creating fun
Digital Campaign
Once again, Pes Motion Studio created the latest Aescripts digital campaign titled “We Make Creating Fun.” This time, we unleashed our creativity and our wittiest ideas across three eclectic spots that turned out to be one of PES’ most exciting projects.
The project
Whenever the aescripts+aeplugins team approached PES for a collaboration, we knew it was going to be an adventure, and this time was no different. Pes Motion Studios was tasked with creating three distinct spots that captured the excitement and passion that creatives have for their craft.
Concept
As part of the Aescripts digital campaign, Pes Motion Studio’s strategy was to represent the various stages and emotions artists experience when undertaking a creative project. PES also took the initiative to experiment with the aescripts+aeplugins products to showcase their platform’s extensive range of possibilities.
We set ourselves the ambitious task of conceptualizing, designing, and animating more than 50 scenes to create a world of endless possibilities for the brand. To achieve this goal, PES explored a panoply of styles, aesthetics, and motion techniques.
In terms of design, we immersed ourselves in typography development, character design, abstract compositions, collages, vector illustrations, and the integration of live-action footage.
Diving into the Aescripts digital campaign, Pes Motion Studio unleashed its full creative arsenal—blending cell animation, VFX, and 3D/2D motion into one explosive visual showcase.
As part of the Aescripts digital campaign, PES collaborated once again with aescripts to bring to life a creative, original, and exciting multiverse of rebranding.
Liking-Loving
-Connecting
Liking-Loving
-Connecting
BC
Carla Ricci
Director of Business Spain
BA
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